Fun 'N Sun 2017

August 9 - 12
Park Hyatt Aviara Resort
Carlsbad, CA


Don’t miss Fun ‘N Sun 2017 in Carlsbad, California, celebrating our 75th year!  With four days devoted to California flowers and the floral industry, it is the largest all-California floral display and floral exhibit available in one location.

Grower Tours • Industry Educational Sessions • Golf Tournament

Visit some of California’s leading flower farms, make new friends, meet old friends, and learn about emerging trends in the industry.

Full registration cost is:

  • $649 Regular Price on June 27 - July 31
  • $699 after July 31

Full registration includes the following events/meals, with the option to purchase additional admissions for family and/or guests:

  • Wednesday Welcome Reception and Dinner
  • Thursday Flower Fair Pre-Show Cocktail Party and Dinner
  • Friday Educational Seminars and Continental Breakfast
  • Friday Flower Fair and Lunch
  • Saturday Business Seminar "Impact of Cannabis on California Floral Industry" and Breakfast

Find Hotel and Travel Information Here

 

Find Golf Tournament Information Here

 


Schedule at a Glance

You can download the full convention brochure with detailed information here.

Wednesday, August 9

6:30 a.m. - 3:00 p.m.
(9:00 a.m. Shotgun Start)
Fun 'N Sun Golf Tournament (Optional Event)
Aviara Golf Course

Aviara Golf Course
2:00 p.m. - 7:00 p.m.
Registration
Grand Ballroom Promenade
5:30 p.m.
All-California Floral Display Opens
Grand Foyer
5:30 p.m. - 7:00 p.m.
Welcome Reception Cocktail Party
Grand Foyer
7:00 p.m. - 10:00 p.m.
"More Americans Enjoying More Flowers More Often" Dinner
Palm Courtyard

Thursday, August 10

6:30 a.m. - 7:30 a.m.
and
4:00 p.m. - 7:00 p.m.
Registration
Aviara Foyer (morning)
Grand Ballroom Promenade (afternoon)
6:00 a.m. - 7:30 a.m.
Grower Tour Coffee Bar & To-Go Breakfast (Grower Tour attendees ONLY)
Aviara Salon / Courtyard
7:00 a.m. - 3:30 p.m.
Grower Tour (Optional Event)
Buses board at 7:00 a.m. in front of the Park Hyatt Aviara Resort and will depart at 7:30 a.m. sharp.
  • Dramm & Echter Inc.
  • Kendall Farms (An outback-barbeque buffet lunch will be provided.)
  • Mellano & Company
5:30 p.m. - 7:00 p.m.
Flower Fair Pre-Show Cocktail Party
Grand Ballroom
7:00 p.m. - 10:00 p.m.
"Still Blooming Through the Ages After 75 Years" Dinner
Palm Courtyard
7:00 p.m. - 9:00 p.m.
Express Your Personal "Flower Power"
Palm Courtyard

Friday, August 11

7:00 a.m. - 8:30 a.m.
Continental Breakfast
Aviara Salon
7:30 a.m. - 3:30 p.m.
Registration
Grand Ballroom Promenade
8:00 a.m. - 9:00 a.m.
1st Educational Session
  • Flower and Foliage Trends - What are They and How Does it Affect Me?
    Presented by J Schwanke - AAF, AIFD, CFD, PFCI - The Flower Expert and CEO of uBloom.com
    Laviana A
  • Future Flower Initiatives 2017
    Presented by Brad Denham / Arizona Family Florist
    Kingfisher A
  • Reducing Utility Consumption is "Coming up Roses" in the CA Floral Industry
    Presented by Ted Kohlenberger - National Resource Management, Inc.
    Kingfisher B
  • Future Flower Crops of California
    Presented by Joaquin De la Torre, Managing Partner and Lourdes Reyes, Ball SB Marketing Director - Ball Seed Cut Flowers
    Laviana B
9:15 a.m. - 10:15 a.m.
2nd Educational Session
  • Flower and Foliage Trends - What are They and How Does it Affect Me?
    Presented by J Schwanke - AAF, AIFD, CFD, PFCI - The Flower Expert and CEO of uBloom.com
    Laviana A
  • Future Flower Initiatives 2017
    Presented by Brad Denham / Arizona Family Florist
    Kingfisher A
  • Reducing Utility Consumption is "Coming up Roses" in the CA Floral Industry
    Presented by Ted Kohlenberger - National Resource Management, Inc.
    Kingfisher B
  • Future Flower Crops of California
    Presented by Joaquin De la Torre, Managing Partner and Lourdes Reyes, Ball SB Marketing Director - Ball Seed Cut Flowers
    Laviana B
10:30 a.m. - 4:00 p.m.
Flower Fair
Grand Ballroom

Come experience the world’s largest gathering of exhibits displaying California grown flowers and greens under one roof.  If your business demands the finest and freshest products, then you'll want to plan on spending the day perusing the exhibits in the California Flower Fair. Here you will meet growers, transportation carriers, and other suppliers. This is a fantastic opportunity to network and uncover the newest varieties and strengthen business relationships available from California growers.
Lunch and refreshments are provided for this event.
12:00 p.m. - 1:30 p.m.
Flower Fair Lunch
Aviara Salon

Friday Evening

Open for you to meet up with customers to network and get reacquainted.

Saturday, August 12

7:00 a.m. - 9:00 a.m.
Registration
Avalon Foyer
7:00 a.m. - 8:30 a.m.
Continental Breakfast
Avalon
8:30 a.m. - 11:00 a.m.
Business Seminar: "Impact of Cannabis on The California Floral Industry"
Presented by Professor Daniel A. Sumner (Director of the Agricultural Issues Center at the University of California-Davis and the Frank H. Buck Jr. Professor in the Department of Agriculture and Resource Economics at UC Davis)
Laviana
End of Convention