More Americans, enjoying more flowers, more often...

Volume V, Issue 3 

March 2019

In This Issue ...

  1. Memorial Day Flowers 2019
  2. 2019/2020 Dues Renewal
  3. Fun 'N Sun Registration Information Coming Soon
  4. Transportation
  5. New Members


World Floral Expo (WFE)
March 20 - 22, 2019
Dallas Market Center
Dallas, TX


International Floral Expo (IFE)
June 18 - 20, 2019
Miami Beach Convention Center
Miami, FL


AIFD 2019 - "Awaken"
July 6 - 11, 2019
Las Vegas, NV

2019 Fun 'N Sun Convention

July 24 - 27, 2019
Hilton Santa Barbara Beachfront Resort
Santa Barbara, CA


September 18 - 21, 2019
Ritz-Carlton Amelia Island
Fernandina Beach, FL

 Flower Of The Month:

The daffodil symbolizes unequaled love. Giving this flower to someone expresses a deep, unrivaled love. 

The daffodil has also been associated in history with death and rebirth—from the death of the self-loving Narcissus in Greek mythology to its perennial return as an Easter flower.  

One of the first flowers of spring brings us new beginnings and, as the poet Keats said, daffodils bring “joy for ever”. With their bright yellow petals, daffodils seem the perfect way to say that the sun is shining whenever your loved one is around.

CalFlowers News

Our goal is to communicate with our members and interested parties on a monthly basis about recent, past, and upcoming events, program updates, and general information about CalFlowers' engagement in the industry on behalf of the membership.


Memorial Day Flowers 2019

CalFlowers will once again sponsor this important event, which pays tribute to America’s veterans and families who have sacrificed so much for our national security.

Along with TD Bank, CalFlowers is a Platinum Sponsor at Arlington National Cemetery.  25,000 visitors will receive roses and California focal flowers that they may place at the grave sites of loved ones and others.  Holland America Flowers is donating 700 bouquets for the T.A.P.S. (Tragedy Assistance Program for Survivors) children.

CalFlowers is the event organizer at the San Francisco and Golden Gate National Cemeteries.  Mt. Eden is again providing logistical support for these locations.  CalFlowers sponsorship will also support the following cemeteries:

  • Fort Snelling National Cemetery (Minnesota)
  • Fort Logan National Cemetery (Denver, CO)
  • Houston National Cemetery
  • Sacramento Valley National Cemetery

Many thanks to all of the CalFlowers members who participate in this important event. 

2019/2020 Dues Renewal 

Keep an eye out for membership dues renewal notifications, which will be sent to you on April 1st.  Make payment before June 1st to retain your member benefits, which include discounted transportation rates from FedEx, GSO, and OnTrac; your company listing in our online member directory; an invitation to the biennial Fun 'N Sun convention; networking opportunities within the floral community, and much more.  Look for your membership renewal email with a convenient link and instructions for how to pay your dues invoice using your credit card. 

If you do not receive your dues renewal email, have problems logging in to our website, or have any questions or concerns, please contact our office at (831) 479-4912 or via email at [email protected].

(Note: To ensure that you receive the dues renewal notification emails from CalFlowers, you can whitelist [email protected] by adding it to your list of Safe Senders.  If you are not sure how to do this, please contact your company's technical support team.)

Fun 'N Sun Registration Information Coming Soon

Registration will be opening soon. An announcement will be sent out once online registration opens.

We look forward to seeing you all in Santa Barbara, CA, July 24–27. 


As a reminder, current shipping rates and program information is up on the CalFlowers website.  Members using their log-ins can access this information anytime.  Rates on FedEx, GSO, OnTrac and airlines can all be found as well as other handy information.  For questions or comments on any of our programs, please contact Chris Johnson for assistance (760) 533-5580 or [email protected].

With our rates for 2019 now in place, we are pleased to report that our Express discount is now better than ever for Priority and Standard Overnight!  2019 FedEx rates are now available on our website at

For members who wish to move palletized freight on FedEx, CalFlowers can help direct you to customized solutions and pricing.  FedEx Freight is an excellent option when your shipments call for pallets.  Interested members should contact Chris Johnson at [email protected] for more information.

We would also like to remind members to stay current with their FedEx Express shipping invoices. FedEx’s payment terms are 15 days.  All members shipping on FedEx Express are expected to stay within the FedEx payment terms. To obtain your invoice details and payment options, please contact FedEx Customer Service.

Did you know GSO also moves palletized freight?  GSO Freight Service offers next-day (end of day) transit time to many locations and our program offers excellent pricing.  No weight limits or Freight Classification is needed.  Acceptable pallet sizes are standard-sized pallets not to exceed 40x48x 72.  Dock or forklift is required at point of pickup AND delivery. 

The CalFlowers GSO program is one of our most value priced offerings.  GSO provides door to door services to CA, AZ, NV, OR, WA NM and ID.  Members who want to ship on GSO must sign up in advance. It’s easy to do and just takes a few minutes.  Please contact Chris Johnson for more details (760) 533-5580 or [email protected].    

OnTrac has a very nice “Time and Transit Map” under Zip Tools on their website.  This handy map loaded from YOUR zip code helps you understand OnTrac’s overnight commitment areas.  To download your map, please visit:


Check out our updated airline contact website page, a handy reference offering contact information for our California Air Cargo representatives.  Members must be logged into the CalFlowers website to access the list.  Please visit 

If you haven’t yet heard about the new CalFlowers/Alaska Airlines shipping program, this exclusive offer is now available for CalFlowers members.  These new Priority Rates are the best we have seen in years and with the Virgin merger completed, Alaska Airlines has an extensive network servicing major popular destination all across the U.S. To get linked to this exceptional program, interested members must sign up.  Please contact Chris Johnson to get started (760) 533-5580 or [email protected].

For members shipping into Canada, we have a brand new member carrier who is offering some aggressive shipping rates for members.  WestJet is Canada’s second largest airline and we are pleased to have them as one of our newest airline partners.  WestJet has extensive service throughout Canada and these new rates promise to be an excellent option and value.  

NOTE: Transportation Rate information and documents are viewable/downloadable as PDFs on the CalFlowers Members Only site. Please note that these documents are considered sensitive material and are available to the primary contacts for Ag Buddy, Associate Floral, Associate Grower, and Floral members.

New Members

In February 2019, we were pleased to welcome the following new CalFlowers member:

Associate Floral

McCallum Sauber Florist, Inc.
Lanham, MD


1500 41st Avenue, Suite 240 Capitola, CA 95010 | 

Ph. 831-479-4912 | Fax 831-479-4914