At CalFlowers, we’re dedicated to fostering growth, collaboration, and success within the floral industry. Our 2026 Membership Drive, running from January 1 to March 31, offers a unique opportunity for floral professionals—growers, wholesalers, retailers, e-commerce, and service... Continue Reading
CalFlowers Benefits
Supporting the floral community
As we close out the year, CalFlowers is proud to share highlights in our End-of-Year Report, reflecting on key milestones and a strong foundation for the coming years. Continue Reading
The floral industry is evolving faster than ever. From advanced logistics and e-commerce growth to new consumer trends and global supply chain shifts. Floral professionals are leading innovation and shaping the future of the industry. To thrive, you need more than beautiful flowers, you need... Continue Reading
Save on Email Marketing with Constant Contact With email marketing, you can increase brand recognition with... Continue Reading
CalFlowers is a leading national floral trade association dedicated to growing and strengthening the U.S. floral industry. Our diverse membership includes floral and agricultural growers and shippers, wholesalers, retailers, and service providers, all working together to support a thriving supply... Continue Reading
Stay connected and informed with CalFlowers' online directories, exclusive to members. Your go-to resources for networking, sourcing flowers, finding support services, and accessing flower growers. Member Directory – Connect with fellow members across the floral supply chain. New Member... Continue Reading
Shine a Light on Your Business You are doing incredible things and we want to tell the world about it! Take 5 minutes to fill out a Member Spotlight form and reach CalFlowers' audience of... Continue Reading
Exclusive FedEx Office Discounts Members of CalFlowers receive discounts from FedEx Office on the business printed items you use most. Communicating with your customers is vital to your... Continue Reading
The floral industry thrives on creativity, collaboration, and trust. Whether you’re a florist, wholesaler, or part of a distribution team, strong relationships are essential for smooth operations and long-term success. Here are five key ways by Pollen Talent to strengthen your team dynamics... Continue Reading
Learn More Continue Reading
CalFlowers and the Society of American Florists Partner for Exclusive Membership Savings CalFlowers is thrilled to announce a new partnership with the Society of American Florists (SAF), bringing our members an exciting opportunity to save on SAF membership. This collaboration underscores our... Continue Reading
2024 A Year in Review As 2024 comes to a close, we look back on a year marked by collaboration and shared achievements... Continue Reading