Francis “Frank” Biddle, 60, passed away peacefully on June 27, 2025, surrounded by loved ones at his home in Del Mar, California. Some would say he died too early; others would wonder how he made it so many years. He was born on December 28, 1964 in Huntingdon, Pennsylvania, to Joseph... Continue Reading
Industry News
Floral Industry News & Updates
Two New Guides Added to Sustainabloom’s Lineup of Resources Continue Reading
A New Wave of Floriculture Talent: Meet the 2025 AFE Interns Continue Reading
Each year on Memorial Day, the floral industry unites in a powerful act of remembrance and gratitude through the coordination of the Memorial Day Flowers Foundation. The annual event, now in its 15th year, brings together hundreds of volunteers and floral professionals, as well as thousands of... Continue Reading
“Life In Bloom” News Round Up Continue Reading
Details Flowers Software Announces New Partnership with Floral Greens Farmers of Florida Continue Reading
Sustainabloom Celebrates Anniversary of Website Launch Continue Reading
AFE Launches 2025 Fundraising Campaign to Provide for Growth and Innovation Continue Reading
Registration is Open! Attend the Texas Floral Expo June 27-29. Continue Reading
The Memorial Day Flowers Foundation Celebrates 15 Years of Honoring Heroes Continue Reading
Stream the New Season of “Life in Bloom” Continue Reading
You're Invited: AIFD® Symposium 2025 – A Celebration 60 Years in Bloom! Continue Reading