President's Message Fun 'N Sun is now less than a month away, and the excitement continues to build. We now have more than 50 exhibitors signed up for the Flower Fair, making this the largest exhibition in Fun 'N Sun... Continue Reading
Floral News
Stay up to date with CalFlowers, industry news, and more.
Enjoy 15 Hours of Flowers on Create TV July 31, August 1, & 2 Create TV brings viewers ten back-to-back episodes of J Schwanke’s Life in Bloom broadcast 3 times on Create TV Friday, July 31st, Saturday, August 1st, and Sunday, August 2nd. “Our friends at Create TV again asked me... Continue Reading
The countdown is on! In just three weeks, the floral industry will gather at The Langham Huntington, Pasadena, for four unforgettable days of connection, education, flowers, friendship, and celebration. As we celebrate 85 incredible years of CalFlowers, Fun ’N Sun 2026 is already... Continue Reading
FOR IMMEDIATE RELEASEContact: Jazmin Albarran, Executive Director jalbarran@SeedYourFuture.org (703) 838-5209 The Bridge Is Built: Seed Your Future Connects 34 Educators to the Careers Their Students Have Been Missing Alexandria, VA – July 3, 2026 – Seed Your Future, the national... Continue Reading
CalFlowers Honors Floral Industry Legend Red Kennicott with 2026 Distinguished Service Award Continue Reading
Heirloom Home Décor is a premier distributor based in Jackson, New Jersey, bringing elevated style and thoughtful design to the floral industry and beyond. Heirloom Home Decor specializes in Everflorals, high-end decorative vases, metal vessels, tabletop accents, and statement centerpiece... Continue Reading
In an industry where reliability and consistency matters, R/A Growers has spent more than 30 years building a reputation rooted in quality, trust, and family values. What began as a family farm has grown into a trusted supplier of premium foliage, greens, and specialty products, serving customers... Continue Reading
Position Title: Director of MarketingOrganization: CalFlowersLocation: Remote / U.S.-based (travel required)Reports To: President, CalFlowersEmployment Type: Full-time, Exempt About CalFlowers CalFlowers is a national floral trade association representing growers, wholesalers, retailers,... Continue Reading
In every corner of the floral industry, there are stories that remind us why this work matters. For Marie, a military veteran, IT professional, and floral designer in the Nashville area, flowers are a source of healing, purpose, and connection. After experiencing the loss of her husband, Marie... Continue Reading
President's Message Hello, First of all, a big thank you to everyone who has renewed their CalFlowers membership for the coming year. For those few who may still be on the fence, I would encourage you to remember... Continue Reading
“Life in Bloom” News Round Up from J Schwanke We are so excited to share this special flower video in conjunction with CalFlowers - California Association of Flowers Growers & Shippers - about "The Cold Chain for Flowers". This video was suggested to us- at the CalFlowers... Continue Reading
Kendall Farms Launches Direct-to-Consumer Website, Bringing California-Grown Flowers Straight to Your Doorstep America's largest waxflower and eucalyptus grower now offers farm-fresh seasonal bouquets, party packs, wedding boxes, and individual bloom boxes directly to California residents.... Continue Reading